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Negotiating across cultures: Intercultural Business Communication in the Master’s in English in Management at WSB University in Dąbrowa Górnicza + test

A multicultural team of young professionals discusses a project around a tablet outdoors.

At WSB University in Dąbrowa Górnicza, the Master’s Degree in English in Management is taught entirely in English and offers a specialisation in Intercultural Business Communication. Students learn how cultural differences shape business, practise negotiations, business presentations and correspondence, and build the soft skills that international teams rely on. Practitioners teach many of the classes — and at the end you can check whether this specialisation is a good fit for you.

Contents

⇑A specialisation inside a management master’s

Intercultural Business Communication is one of three second-degree specialisations offered within the Master’s Degree in English in Management at the Dąbrowa Górnicza campus of WSB University. The parent programme is taught entirely in English and combines language skills with practical management, marketing, finance and cross-cultural communication. Its stated aim is to prepare students to do well in international, technology-driven business environments. The other two specialisations are English in E-Business and Translation in Business, so students can choose which direction suits them best.

⇑What the specialisation is about

This specialisation concentrates on working in multicultural business settings. It looks at how cultural differences affect business and at the communication skills needed in a globalised economy. The programme is practice-oriented and focuses on solving real-world problems in international business. It is offered in part-time mode, which makes it a realistic option for people who already work.

⇑What students learn to do

The university describes the learning outcomes in practical terms. Students learn to:

  • communicate effectively in English in business situations,
  • use specialised business English terminology,
  • understand how cultural differences influence business,
  • develop business and intercultural communication skills,
  • conduct negotiations,
  • prepare English business presentations, write business plans and handle business correspondence,
  • use time management, stress and burnout prevention and employee motivation techniques.

The list mixes language, negotiation and organisational skills, which fits the idea of a management degree with a strong communication profile.

⇑Sample courses

Among the sample courses named by the university are:

  • International communication and negotiations,
  • Corporate social responsibility,
  • Human resource management,
  • Cultural differences and intercultural business communication.

Taken together they show the logic of the specialisation: how people from different backgrounds talk to one another, how they negotiate, and how organisations behave responsibly and manage their people. The classes are taught by experts and practitioners in the relevant fields, so the content is tied to what happens in companies that operate across borders.

⇑Who the graduates are expected to be

According to the university, graduates should be able to combine subject-matter expertise with interpersonal soft skills and advanced foreign language proficiency. They should also have the competencies needed to work in multicultural environments. The programme is presented as a way to succeed in the modern job market, where teams are often international and English is the common language of business. The university does not list specific job titles for this specialisation, so it is best seen as preparation for a broad range of roles in international companies rather than for a single profession.

The programme is addressed to candidates from abroad as well as from Poland, and registration can be completed fully online or by submitting documents in person. Current admission rules and fees are worth checking on the university’s admissions website, as they vary between intakes.

⇑Summary

Intercultural Business Communication at WSB University in Dąbrowa Górnicza is a specialisation for people who want to manage and negotiate in a multicultural business world. It builds business English, negotiation and presentation skills, and adds courses on human resources and corporate social responsibility.

Its main strength is the focus on communication between cultures, set within a management degree taught entirely in English and led by practitioners.

Aptitude Test

A diverse group of adults works together at a table during a language class.
Answer all the questions and find out whether Intercultural Business Communication is the right programme for you! (test)

10 questions · two minutes

1. How do you feel about working with people from different countries?

2. What do you do when a colleague reacts to a situation in a way you did not expect?

3. How would you describe your English?

4. How do you approach a negotiation?

5. How do you feel about preparing a presentation in English for an audience?

6. How do you react when a project is stressful and the team is tired?

7. Which topic sounds more interesting to you?

8. How do you handle writing business emails, plans or reports?

9. How do you feel about travelling or working abroad?

10. What motivates you most to take up these studies?


published: 2026-11-12
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