Poznań, Poland

Innovation Management

Master's
Table of contents
studenci-omawiaja-prototyp-z-drukarki-3d

⇑Innovation Management at UEP

Language: EnglishStudies in English
Subject area: economy and administration
Kind of studies: full-time studies
  • Description:

  • pl

Innovation management is an area within the discipline of management, which has been developing very dynamically over the years. Issues of economic innovation have become an integral part of business activity and are expressed not only by the search for innovative products, new business models, but also by the steadily growing R&D budgets.

If You are looking for the answers to the questions like:

  • What do users think about Your web site?
  • What Internet tools are best for Your company development?
  • How to monitor Your Internet strategy?
  • How to effectively arrange commercial space in Your store?
  • How to introduce new products based on Internet technolologies?
University website: http://ue.poznan.pl/en/

⇑Test: Is Innovation Management the right fit for you?

innovation-managers-testing-a-cardboard-prototype-with-sticky-notes

10 questions · two minutes

1. At the company where you work, someone comes up with an idea for a new product, but nobody knows whether customers will want it. What do you suggest?

2. An innovation project you’re responsible for isn’t delivering the results you expected. How do you react?

3. You’re introducing a new tool in your team, but some people are against it. What do you do?

4. You’ll analyse case studies, write papers and present projects in English, in a group with people from many countries. How does that sound?

5. How do you keep up with new technologies and market trends?

6. The company only has the budget for two of the five innovation projects put forward. How do you choose?

7. Where do you start when you’re asked to improve a customer service?

8. Your team has developed an original technical solution. What do you think about next?

9. Where do you see yourself in a few years’ time?

10. What motivates you most to pursue a Master’s degree in Innovation Management?

⇑Definitions and quotes

Innovation
Innovation can be defined simply as a "new idea, device or method". However, innovation is often also viewed as the application of better solutions that meet new requirements, unarticulated needs, or existing market needs. Such innovation takes place through the provision of more-effective products, processes, services, technologies, or business models that are made available to markets, governments and society. The term "innovation" can be defined as something original and more effective and, as a consequence, new, that "breaks into" the market or society. Innovation is related to, but not the same as, invention, as innovation is more apt to involve the practical implementation of an invention (i.e. new/improved ability) to make a meaningful impact in the market or society, and not all innovations require an invention. Innovation often manifests itself via the engineering process, when the problem being solved is of a technical or scientific nature. The opposite of innovation is exnovation.
Innovation Management
Innovation management is a combination of the management of innovation processes, and change management. It refers both to product, business process, and organizational innovation. Innovation management is the subject of ISO 50500 series standards developed by ISO TC 279.
Management
Management (or managing) is the administration of an organization, whether it is a business, a not-for-profit organization, or government body. Management includes the activities of setting the strategy of an organization and coordinating the efforts of its employees (or of volunteers) to accomplish its objectives through the application of available resources, such as financial, natural, technological, and human resources. The term "management" may also refer to those people who manage an organization.
Innovation
Successful innovation has consistently proved to be fluid and flexible, fast and furious — that is, passionate.
Robert Heller. ‘Business strategy: the lessons of the 'big ideas’, 30 Jun 2009, in his blog, Thinking Managers, on, management-issues.com website.
Management
Poorly managed corporations, disorganized businesses, and badly led service agencies experience crisis daily and most will eventually fail. In contrast, the danger is to well organized, smooth running institutions that may not recognize a building crisis. Too often, sound organizations rely on their normal modus operandi to pull them through a crisis. It might. But at what cost? And what if it does not pull them through?
Wheeler L. Baker, Crisis Management: A Model for Managers (1993), p. 6
Management
Management as an activity has always existed to make people’s desires through organized effort. Management facilitates the efforts of people in organized groups and arises when people seek to cooperate to achieve goals.
Daniel A. Wren and Arthur G. Bedeian. The evolution of management thought, 1972, p. 11-12

Contact:

al. Niepodległości 10
61-875 Poznań, Poland
phone: +48 61 856 90 00
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