Poznań, Poland

Business Administration

Bachelor's
Table of contents
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Business Administration at UEP

Language: EnglishStudies in English
Subject area: economy and administration
Kind of studies: full-time studies
  • Description:

  • pl

Why study at Poznań University of Economics?

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Why is it worth:

A Global Perspective on Modern Business

The Bachelor in Business Administration (BBA) program, delivered by lecturers at UEP, offers a comprehensive and competitive curriculum designed for today's globalized world. Its mission is to develop and share knowledge of both the theory and practice of economics and business within an international context, preparing students to navigate the complexities of the modern economy.

Interdisciplinary and Comprehensive Curriculum

This program uniquely blends classic business administration studies with insights from political science, international relations, sociology, and management science. This interdisciplinary approach allows students to gain a deeper and more holistic understanding of the various forces that influence economic and business decisions on a global scale.

Addressing Contemporary Global Challenges

The curriculum is designed to address the most pressing issues facing contemporary companies and economies. Students learn to analyze and understand complex challenges such as resource scarcity, economic growth problems, financial crises, climate change, and social inequality, equipping them with the knowledge to contribute to sustainable and responsible business practices.

Developing Critical Analytical Skills

A key focus of the BBA program is to develop students' ability to recognize and comprehend the multitude of political, social, and cultural forces at play in the global market. This analytical skill set is crucial for making informed, strategic decisions that account for the diverse factors shaping modern business environments.

Tailored Specialization Paths

The program offers students the opportunity to deepen their expertise by choosing a specialization in key areas. Depending on student interest, pathways in international business and management or global economics are made available, allowing for a more focused educational experience tailored to individual career aspirations in the international arena.

Preparation for an International Career

By combining robust business theory with a broad understanding of global affairs, the BBA program prepares graduates for successful careers in a variety of international settings. They are well-equipped to understand the challenges and opportunities that arise in a world where business and global dynamics are inextricably linked.

Test: Is Business Administration the right fit for you?

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Is Business Administration the Right Major for You?

1. How do you feel in situations that require coordinating a group's work, for example, during a school project?

2. What is your approach to solving complex problems?

3. How interested are you in business news and the functioning of global markets?

4. How do you approach planning your own tasks and long-term goals?

5. Imagine you have to convince your friends of your idea. What steps do you take?

6. Have you ever thought about starting your own company or creating a new project?

7. How do you handle making important decisions under time pressure?

8. What is your style when you play strategy games (e.g., chess, board games)?

9. Which statement best describes your attitude toward teamwork?

10. What seems most appealing to you about managing a company?

Definitions and quotes

Business
Business is the activity of making one's living or making money by producing or buying and selling goods or services. Simply put, it is "any activity or enterprise entered into for profit. It does not mean it is a company, a corporation, partnership, or have any such formal organization, but it can range from a street peddler to General Motors." The term is also often used colloquially (but not by lawyers or public officials) to refer to a company, but this article will not deal with that sense of the word.
Business Administration
Business administration is management of a business. It includes all aspects of overseeing and supervising business operations and related field which include Accounting, Finance and Marketing.
Business
O brave youth, how good for thee it were couldst thou be made to understand how infinitely precious are thy school years—years when thou hast leisure to grow, when new worlds break in upon thee, and thou fashionest thy being in the light of the ideals of truth and goodness and beauty! If now thou dost not fit thyself to become free and whole, thou shalt, when the doors of this fair mother-house of the mind, close behind thee, be driven into ways that lead to bondage, be compelled to do that which cripples and dwarfs; for the work whereby men gain a livelihood involves mental and moral mutilation, unless it be done in the spirit of religion and culture. Ah! well for thee, canst thou learn while yet there is time that it will profit thee nothing to become the possessor of millions, if the price thou payest is thy manhood.
John Lancaster Spalding, Aphorisms and Reflections (1901), pp. 58-59.
Business
Despatch is the soul of business.
Philip Dormer Stanhope, 4th Earl of Chesterfield (1694-1773). Letter, 5 February 1750.
Business Administration
We usually think of an individual doing administrative work not as an administrator, but as a businessman, an Army officer, or a civil servant. More specifically, we think of him, if he is a businessman, as a merchant, a production man, a sales manager, or a financial expert; while the Army officer may be a company commander, a staff officer, or a tactician; and the civil servant, a diplomat, a postmaster, or a revenue collector. It is true that all of these jobs involve administration: yet each of them is intimately bound up with a more or less specialized subject matter and it does not follow that a good production man win make a good diplomat or company commander.
Dan Throop Smith: "Education for Administration." Harvard Business Review, Spring 1945, vol. '3, p. 360

Contact:

al. Niepodległości 10
61-875 Poznań, Poland
phone: +48 61 856 90 00
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