Management (or managing) is the administration of an organization, whether it is a business, a not-for-profit organization, or government body. Management includes the activities of setting the strategy of an organization and coordinating the efforts of its employees (or of volunteers) to accomplish its objectives through the application of available resources, such as financial, natural, technological, and human resources. The term "management" may also refer to those people who manage an organization.
Marketing is the study and management of exchange relationships. Marketing is used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management - the other being innovation.
The remarkable thing about management is that a manager can go on for years making mistakes that nobody is aware of, which means that management can be a kind of a con job.
Give them quality. That's the best kind of advertising in the world.
Milton Hershey. Interview with Abe Heilman, 1953. Paul Wallace Research Collection, Accession 97004, Box 2, Folder 24; Hershey Community Archives, Hershey, PA, USA.
Our university is among the top 10 top private universities in Poland - 5th place in the 2014 ranking developed by Perspektywy and Rzeczpospolita
Vistula University is the most international university in Poland according to the ranking of universities prepared by "Perspektywy" and "Dziennik Gazety Prawna" 2014
AFiB Vistula is highly regarded in the business environment: it was awarded the "Best Partner in Business" title by the editors of Home&Market and the European Medal by Business Center Club for the best internship and internship program for students
The high level of the studies is confirmed by international accreditations: CEEMAN in the field of marketing, WACE - with regard to combining studies with internship programs, IAU - confirming the quality of teaching
Vistula is a well-established and the oldest brand among all private universities in Poland
You can choose among 15 fields of study, including 7 that are taught in English