Sales in Innovative Enterprise
(field of studies: Marketing and Sales)

1. Your company is launching a new solution that customers haven’t heard of and don’t yet know they need. How do you start selling it?

2. In a meeting, a client says: ‘Sounds interesting, but nobody here has used anything like it – it’s too risky.’ How do you respond?

3. At university or in your first job, have you had any experience of B2B sales or working with business clients?

4. Classes, case studies and negotiation role-plays all take place in English, in an international group with people from many countries. How do you feel about that?

5. The product team wants to add a new feature, but what you’re hearing from customers points somewhere else entirely. What do you do?

6. How do you approach planning a sales pipeline and forecasting?

7. The start-up you work for doesn’t have a set price list or sales process yet. How do you see that?

8. After months of negotiations, a major client goes with a competitor. What next?

9. Where do you see yourself a few years after graduating?

10. What motivates you most to pursue a Master’s degree in Sales in Innovative Enterprise?